Conducting a Village Survey
To conduct an effective Village Survey, microfinance organizations follow these steps:
- Planning: Define the survey’s objectives, select villages, and assemble a survey team.
- Data Collection: Visit selected villages, interview residents, and collect information on income, financial habits, and credit needs.
- Analysis: Analyze the data to identify potential clients and their financial requirements.
Tailoring Services: Design microfinance products and services that meet the identified needs.